Birth Of An Idea
For years I’ve been fascinated by old Explorer’s Journals. I loved the sketches and writing together. I thought about ways to bring a style of this to a physical newsletter among other ideas. In expectation of my figuring something out, I got the domain “Leader’s Letter”.
Then, I Googled “Handwritten Newsletters” and discovered that Mathias Jakobsen of Think Clearly had beat me to the idea by 511 issues. Worse, he’d done a great job!
So, I reached out to him on twitter and got his blessing to model my format after his…
…And the Leader’s Letter was born.